There are many ways to influence people's views on the value of a company's stock before going public. Here are some common ways: 1. **Publicity and marketing activities**: Through active publicity and marketing, the company's reputation and brand image are enhanced to attract potential investors. 2. **Investor relations communication**: Actively communicate with potential investors, analysts and the media to convey information about the company's vision, strategy and growth potential. 3. **Financial performance disclosure**: Publish the financial performance of the business before going public, including data such as revenue, profit, growth rate, etc., to demonstrate the company's financial health. 4. **Market expectation management**: Guide investors' perception of the company's value by guiding future earnings, market expectations, etc. 5. **Cooperation with well-known investors**: Cooperate with well-known investors or seek their investment to increase market confidence in the company. 6. **Conduct roadshows**: Conduct roadshows before going public to introduce the company's business model, competitive advantages and market opportunities to potential investors to increase their confidence. 7. **Announce strategic cooperation and achievements**: Announce cooperation agreements with other companies or well-known brands, or showcase successful cases to enhance market confidence in the company. 8. **Restricted sales arrangement**: Setting a certain restricted sales period during the IPO process can effectively reduce the supply of circulating shares in the market, thereby supporting the price. 9. **Create a good market story**: Build an attractive story or narrative to make investors have positive expectations for the company's future development. Through the above means, companies can create a positive market atmosphere for their stock value before listing and enhance investor confidence.