By studying successful extreme propaganda cases in history, we can summarize several key factors that are particularly important in extreme situations and can also be flexibly applied to current propaganda, marketing or social movements. ### Key factors 1. **Simple and clear message**: - Successful extreme propaganda often delivers concise and easy-to-understand messages that the target audience can quickly understand and remember. For example, the slogan "German superiority" in Nazi propaganda is simple and direct. 2. **Sense of belonging and group identity**: - Propaganda often uses people's sense of belonging to the group and emphasizes the opposition between "us" and "them" to strengthen group cohesion. In modern applications, communities can be built through social media to increase sense of identity. 3. **Emotional drive**: - Extreme propaganda often triggers strong emotional reactions, such as fear, anger or pride. For example, propaganda films during the Cold War often used fear to encourage people to support the war. 4. **Repetition and reinforcement**: - Repeating propaganda messages can form a deep impression in the audience and create conditions for the dissemination of information controlled by the media or leaders. 5. **Demonization of opponents**: - Portraying opponents as evil or dangerous beings to strengthen their own positions. This strategy can increase internal solidarity and external hostility. 6. **Use symbols and cultural symbols**: - Use elements with strong cultural symbolism, such as national flags, religious symbols, etc., to quickly resonate and enhance the effect of information dissemination. ### Flexible application to the present 1. **Simplify information**: - Whether it is product promotion or social movement, make sure the information is concise and clear, and highlight the key points. Use slogans or tags that are easy to spread. 2. **Build a community**: - Build a like-minded community through social platforms to promote interaction and emotional connection, and enhance people's sense of belonging. 3. **Emotional connection**: - Combine storytelling and use emotional drive to resonate with the audience. For example, attract attention and support through real stories. 4. **Apply multi-channel communication**: - Use various platforms (such as social media, videos, podcasts, etc.) to repeat information in different forms to increase exposure and memorability. 5. **Shape the image**: - Clearly communicate the mission and values, and shape the public image of the brand or movement through consistent images and stories. 6. **Cultural Symbols**: - Identify and use cultural symbols and symbols relevant to the target audience to enhance the appeal and persuasiveness of the message. When applying these factors, ethical issues need to be carefully considered to avoid misleading and manipulating public emotions in order to maintain social justice and responsibility.