It is not recommended to use any euphemisms in advertisements to exclude obese people from consulting. This practice is not only unethical, but may also be suspected of discrimination, violating laws and regulations and the principle of social fairness. Everyone has the right to equal access to product or service information, regardless of their body shape. Excluding obese people may arouse public disgust, damage the brand image, and bring serious negative impact. Companies should uphold a fair and inclusive attitude, and be committed to providing services and information to all potential consumers, creating a positive, healthy and non-discriminatory business environment.