It is possible to create a crisis of trust and division between cooperative organizations by manipulating the dissemination of information. In reality, this is a means used by bad forces.： ### Means and principles 1. **Fabrication and dissemination of false information** -**Made out of nothing**: Maliciously fabricated false content about negative events and violations by one party of the cooperative organization. For example, it is fabricated that a company has serious quality problems in a cooperative project, which has led to a large number of customer complaints, but in fact there is no such matter. Then it is widely spread through the Internet, gossip and other channels, and the other party cooperating may have doubts and dissatisfaction with the company without sufficient verification. -**Distortion of facts**: One-sided interpretation or distortion of real events. For example, cooperative organizations A and B jointly completed a project, and some minor friction occurred in the process, which has been resolved after communication. However, some people deliberately exaggerated these small frictions and distorted the facts, claiming that Organization A deliberately embarrassed Organization B throughout the project, hindering the smooth progress of the project, thereby destroying the trust between the two parties. 2. **Information filtering and one-sided presentation** -**Display only part of the information**: Carefully select information that is unfavorable to one of the cooperative organizations for dissemination, while hiding other key information. For example, when introducing the results of cooperation, only one party's shortcomings in certain aspects are emphasized, while ignoring its huge contribution to the overall project and the process of the two parties working together to overcome difficulties, which makes the other party have a false understanding of the overall performance of the partners, which in turn leads to a crisis of trust. -**Taken out of context**: Intercept fragments of communication between cooperative organizations, part of the content of documents, etc., and spread them out of context to mislead the audience. For example, in a meeting record on the negotiation of a cooperation project, a preliminary idea proposed by one party was taken out separately, and there was no follow-up discussion or negotiation result, giving the impression that the party has determined the implementation and may harm the interests of cooperation, causing the other party's concerns and distrust. 3. **The characteristics of using information dissemination channels** -**Rapid diffusion of social media**: Social media information spreads extremely fast, and once false or misleading information is released, it can spread rapidly in a short period of time. Bad elements can use hot topics, Internet hot events, etc. to associate manipulated information with them, attract a lot of attention, and expand their scope of influence. For example, during the discussion of a popular social event, take the opportunity to publish false information about contradictions between cooperative organizations, and use the traffic effect of hot spots to make more people see and believe these false content, exacerbating the trust problem between cooperative organizations. -**The amplification effect of group communication**: In some specific groups or circles, information can easily form a group communication effect. For example, professional exchange groups in the industry, internal employee groups of cooperative organizations, etc. Manipulators can incite emotions in these groups, spread one-sided or false information, arouse resonance and discussion among group members, and further amplify the influence of information, causing panic within the cooperative organization and shaking the foundation of trust. ### Real-world cases and implications 1. **Case **: In 2017, a well-known brand automobile manufacturer cooperated with a parts supplier in some small disputes over product supply time and quality. At this time, some online self-media fabricated and disseminated false information such as the automobile manufacturer deliberately defaulting on the supplier's payment and nitpicking about the supplier's product quality. At the same time, only part of the so-called “evidence” provided by the supplier was displayed. This information spread rapidly on the Internet, causing widespread attention and speculation in the industry, and some of the supplier's cooperative customers have also shaken their trust, resulting in a certain impact on the supplier's business, and the cooperative relationship between the automobile manufacturer and the supplier has also fallen into tension, and the subsequent two sides have encountered many problems in the promotion of the project.Hindered, the original cooperation plan was disrupted, and even almost split. 2. **Impact** -**Damaged trust**: Trust between cooperative organizations is the cornerstone of the smooth development of cooperation. Once a crisis of trust created by manipulation of information dissemination occurs, the degree of trust between the two parties will drop sharply. As in the above case, the trust between the automobile manufacturer and the supplier that was originally based on business cooperation was severely damaged by false information, making both parties full of doubts in subsequent communication and cooperation. -**Blocked cooperation**: The crisis of trust has made it difficult for effective communication and collaboration between cooperative organizations. For example, when it comes to key aspects such as important decision-making and resource allocation, the two parties may have differences and conflicts because they do not trust each other and cannot reach an agreement, thus hindering the normal advancement of cooperation projects, and may even cause some ongoing cooperation projects to stagnate or terminate. -**Reputation damage**: The reputation of cooperative organizations will also be negatively affected by crises of trust and rumors of division. For external partners, customers, and other organizations in the industry, this negative image may reduce their evaluation of the cooperative organization and affect their future business opportunities and market competitiveness. Like the suppliers in the above case, their business has been affected by the dissemination of false information, and their reputation in the industry has also declined, and they may lose some potential cooperation opportunities.